Own Your art, Run Your Business

For a working artist/performer - whether you’re an actor, singer, dancer, model, or creative of any kind - learning how to own your art and run your business in this post-2020 industry requires far more than talent alone.

The rules have changed. Yet again.

Let’s get the obvious out of the way:
No, it’s not fair. (Nepo, beauty, money access, etc)
Yes, there’s gatekeeping.
Yes, the market is oversaturated.

Those are real challenges. But at a certain point, and nobody likes hearing this, you have to stop obsessing over the hand you were dealt and start learning how to play the game as it exists. Recently, I posted two TikTok videos about Michelle Pfeiffer and other ladies whose circumstances were obstacles they overcame. There are far too many people who have come into success with far less and managed to make a career for themselves despite all the odds.  

Talent alone is no longer enough.

Building a sustainable career as a working artist -  one with real infrastructure and longevity - requires three things:

1. Consistency

The people who work the most are often the people who continue to show up.

2. Becoming Indispensable

Here’s an uncomfortable truth nobody likes talking about:

3. Book the Room, Not the Job

One of the most underestimated skills in this business is connection.

READ FULL ARTICLE- on the BLA Substack